Sets MARVIS

MARVIS is an Italian oral-care brand that transformed ordinary toothpaste into a design and lifestyle object. While different stories exist about its earlier origins, the official history clearly identifies 1997 as the year MARVIS joined Florence-based Ludovico Martelli. From this period emerged its recognizable modern identity: retro-apothecary aesthetics, Italian styling and the idea of turning a daily hygiene routine into an enjoyable sensory ritual.

A distinctive element of MARVIS is the meeting of flavor and fragrance culture. The brand collaborates with prestigious fragrance houses and professional perfumers to develop sophisticated aromatic experiences for oral care. Production is entirely Made in Italy. MARVIS demonstrates how Italian design thinking can transform even an everyday functional object into something stylish, playful and pleasurable.