Gianni Versace, as a child, never really seemed to be in doubt that one day he would create something highly influential in the world of fashion. His mother was a dress designer, and the young boy spent many hours in her studio. He showed such a strong interest in fabrics, pattern making, and sewing processes that his mother gradually began teaching him the craft of tailoring.
In 1978, Versace founded his own clothing company, fulfilling his childhood dream. In the same year, he presented his first womenswear collection, which was so successful and attracted so much attention that this debut show marked the beginning of Versace’s rapid rise.
From that moment to the present day, VERSACE has remained a trendsetter in fashion. The fashion house produces such unique and beautiful collections and accessories that celebrities line up to purchase them immediately after the shows. This also applies to its fragrances. They are designed for strong-willed and self-confident women who, at the same time, do not lose their femininity and tenderness.