Steve DeMercado, an influential and respected master perfumer, has always had a passion for the art of fragrance creation. His innate talent and dedication to his craft have brought him to the forefront of the perfume industry.
Throughout his illustrious career, Steve DeMercado has created fragrances for many prestigious brands, such as Animale, Avon, Billie Eilish, Calvin Klein, Escada, Guess, Jean Paul Gaultier, Jennifer Lopez, Marc Jacobs, Michael Kors, Rihanna, Tommy Hilfiger, Victoria's Secret, and Vince Camuto. His exceptional talent has earned him several Fifi Awards, confirming his position as a leading figure in the world of perfumery.
Some of the most popular fragrances created by DeMercado include Escada Magnetism, Billie Eilish Eilish, Jessica Simpson Fancy Nights, Paris Hilton Paris Hilton, and Calvin Klein Escape for Men. Steve DeMercado's approach to perfumery is characterized by his innovative spirit, fearlessness in experimentation, and dedication to producing scents that resonate with consumers.
After 20 years of collaboration and friendship with his colleague and co-founder Michael Simpson, the two visionaries launched a new venture: OK Fine Fragrances. Their indie brand is the first company dedicated to hand-crafting fragrances aged in American oak barrels. This process, long used in winemaking, whiskey, and bourbon to enhance aroma, complexity, and smoothness, is at the heart of their craft. As pioneers of this creative process, DeMercado and Simpson aim to create a brand that resonates with indie fragrance lovers who crave innovation, authenticity, and a truly unique olfactory experience.