BeauFort London

BEAUFORT LONDON is a British niche fragrance brand founded in 2013 by musician Leo Crabtree. Its creative universe was shaped by the sea, wind, natural forces and a fascination with British history. Crabtree's early life was closely connected to boats and maritime culture, and those experiences later became central to the brand's olfactory identity.

The fragrance direction fully emerged in 2015. Smoke became one of the defining themes of BEAUFORT LONDON, inspired by the ancient relationship between perfume and burning aromatic materials. The brand explores different facets of smoke through charred woods, resins, incense, gunpowder-like effects and dark earthy nuances, creating fragrances that are powerful and deliberately challenging.

The olfactory signature is characterized by dark woods, resins, leather, smoke, metallic effects, earth and spices. Unusual materials are often used in highly concentrated proportions, giving the fragrances an intense, long-lasting and immediately recognizable presence.

Storytelling is equally important to the brand. Its fragrances may evoke maritime journeys, warfare, trade, old London and darker chapters of British history, turning scent into an atmospheric narrative rather than a conventional composition.

Today, BEAUFORT LONDON stands out as one of the more daring voices in contemporary British niche perfumery. Its fragrances appeal to those who appreciate dark, deep and unconventional compositions with a powerful character and a strong sense of atmosphere.