Мen's fragrances JOHN VARVATOS

John Varvatos today represents a symbol of excellent taste and social status. Among actors and show business stars, the brand’s stylish leather jackets enjoy particular popularity.

Influenced by rock ’n’ roll, John Varvatos creates his clothing designs, which are in high demand worldwide—a music style he has listened to since early childhood. In 2004, four years after launching his first clothing collection, John Varvatos released his first fragrance under his own name. This men’s perfume was infused with rock ’n’ roll energy, youthful rebelliousness, and at the same time the seriousness of a mature businessman.

Shortly after, in 2008, John Varvatos also delighted women with an experimental fragrance, which quickly rose to top positions in popularity rankings. Movie stars and famous singers provided the brand with its best advertising, appearing on red carpets and at official events dressed in John Varvatos and wearing its fragrances, openly expressing admiration and elegance.

Therefore, allow yourself to become part of this atmosphere—to touch the world of beauty, the spirit of freedom, and the universe of John Varvatos.